Paul Martin: Hospitality Training born out of Achievement

Paul's career in hospitality training began 30 years ago as a bartender and bar owner. After selling his bar in 1994 he went on to become a pioneer of the modern day cocktail & mixology consultant, establishing himself as one of the very first cocktail advisors to the UK spirits industry. A period of working as a drinks industry consultant and trainer followed, during which time he set two mixology world records, won 7 global mixology titles and published 4 top-selling cocktail books. Running alongside his hospitality training activities Paul also began a parallel career in the field of communication skills, running courses and workshops in verbal and non-verbal communication techniques. His absolute passion for human communication also led to him qualifying to level 3 in British Sign Language, a subject that he has also gone on to teach. The combination of hospitality training expertise and communication skill training evolved in to Paul delivering workshops and master-classes on the delivery of world-class service skills both inside of, and outside of the hospitality industry. Today, Paul works with everyone from company CEO's to customer facing staff, helping them to develop a range of skills including leadership and management, communication & rapport building, sales & service and his first love bartending & mixology. In addition to training Paul regularly delivers keynote and motivational speeches at national conferences and events and this year was honored by being invited to deliver a talk at the TEDxChelmsford event. His talk has now received over 250,000 YouTube views.